Economics

freedom logo

How many paper towels did you use this month? How many of those paper towels created jobs for black people? If we want different results, we have to take different actions. Once again, Freedom Paper Company is a black owned firm that produces paper products, including paper towels. If you care about ending black unemployment, it’s time to do your part and make the switch.

We can end black unemployment, as I’ve discussed previously. The key is simply identifying one product or service each month that you already use and finding a black owned company to fill that need permanently. I don’t know anyone who doespaper towels not use paper towels. You spill some water: paper towel. You drop an egg on the floor: paper towel. You want to wipe off the countertop: paper towel. You get the point. We already buy paper towels and we will continue to. Why not switch to a great product that gets us closer to our goals as a people?

Would you like to stretch your dollar? Buy the Freedom Super Jumbo Roll. One case should last an entire year. While most competitors sell 78 sheets per roll, the Super Jumbo Roll has 210. You could pay .022 center per sheet but with Freedom Paper, your cost is .013 cents per sheet. Click here to make a purchase now. Freedom is the company name and the promise.

 

 

lavar ball

The modern-day Uncle Tom doesn’t necessarily vote conservative. Tommy in 2017 has reinvented himself as a Lavar Ball hater. Rather than take massa’s crumbs in the form of a shoe endorsement deal, the Ball family opted for true ownership and decided to build their own shoe brand, the Big Baller Brand (Triple B). Rather than say “hell yeah!” the fraternity of Phi-Tom-Phi is determined to tear down Triple B. I suppose it’s more comfortable to stay in the house than do the work to liberate yourself. While I do not expect many Uncle Toms to join our pursuit of black power, I do ask that they keep quiet as we leave the plantation.

Lavar Ball is trying to teach us a lesson. You may not love his delivery but I urge you to stop fighting the messenger and listen to the actual message. What has always been isn’t necessarily better than what could be. Athletes have, for generations, fought to capitalize more on the economic value which they create. LeBron James is better compensated than Magic Johnson was during his playing days for that reason. Still, star athletes have yet to fully capitalize on the value of their brands, allowing Nike and others to reap the benefits and that is the point: why shouldn’t they reap more from their value? More importantly, in a league that is majority-black, why do NBA players consistently benefit less from their brands than their branders? We as consumers are part of the problem.

Branding is everything. A product or service sells, in large part, due to the strength of its brand. Is Tide empirically better than True detergent? No but you trust the brand, having never done an actual scientific experiment to validate its claims. One product will actually make a huge impact on black unemployment and the other clearly does not, that much we know. Still, far too many black people are comfortable on the Tide plantation, consequences be damned. The brand only maintains its strength because we decide to give our strength to uphold it. In the same way, if we decide to pay $200 for a pair of shoes it’s worth $200. There is no law of nature behind it, simply our consent. In a world where black people live in a constant state of rage, it is beyond comprehension that we continue to give our consent to everything that maintains the status quo. That is what Lavar Ball is challenging.

Are you an “Uncle Tom” because you choose not to buy Triple B products? Not at all. There are any number of reasons as to why someone would or would not buy the millions of products offered to them. What determines your level of internal Tom is the approach taken as a consumer. Do you approach Triple B looking for a reason to support or seeking reasons not to? That is the critical question. This discussion is much larger than Lavar Ball. Whether the topic is banking black or buying laundry detergent from a black owned company, your approach is everything. The modern-day Uncle Tom will always seek reasons not to empower their own community and by doing so, continues to support their oppression. Ask yourself, how much Tom is in you?

 

**No one can oppress you unless you give them the money to do so**

freedom paper

You can literally create a job for someone by wiping your ass. No, seriously. Based in Maryland, the Freedom Paper Company is a black owned firm that produces paper products, including “bathroom tissue.” The founder of the company is serious about creating great products and more importantly, creating a black presence in industrial production. I have met with him personally and heard his passion for business and communal uplift. That is why I dropped my old tissue brand. Now with every wipe, I am doing my part to end black unemployment.

We can end black unemployment, as I’ve discussed previously. The key is simply identifying one product or service each month that you already use and finding a black owned company to fill that need permanently. This month consider switching your freedom paperbathroom tissue brand. Not only is Freedom Paper offering a product that has an amazing impact socially, it is also a game-changer environmentally. Their bathroom tissue is made from 100% recycled paper — 100%. As someone who cares deeply about the environment and what condition we leave this planet in for future generations, this distinction is invaluable. I can think of very few other purchases which will move us toward ending black unemployment by promoting sustainability. I have no intentions of going back.

The time for a switch is now. We can promote hiring in our community and also promote environmental sustainability. What else is there to think about? You can go to the corner store to pick up a roll or two but to stretch your dollar further, it pays to buy in bulk. Click here to purchase your Freedom Paper bathroom tissue for the next couple of months for $20.00. Unless you actually eat toilet paper, the twenty-four rolls (500 sheets each) should last you as an individual a couple of months, at least. This one is pretty straightforward, there’s not much to think about. Make the switch and do your part to end black unemployment. Make the switch and help preserve our environment. Freedom Paper is more than a brand, it’s a promise.

lips

I’ve never been a fan of Valentine’s Day. Why? I’m a good guy and as such, V-Day only serves to mitigate my actions the other 364 days of the year. If I’m good to a woman all year but fail to produce on this day, I’m discounted. On the other hand, if I treat a woman subpar all year but produce this one day, I get points. Valentine’s Day is set up perfectly for even the sorriest man to score points…but even this day can’t help an unemployed man. If a man–even a good man–doesn’t have a check, the woman he desires won’t be the envy of her coworkers on the 14th. For an unemployed man, Valentine’s Day is a lost opportunity. HopewellThought is committed to attacking black unemployment this year and this month it starts with your mouth.

Last month I laid out our 2017 strategy toward ending black unemployment. If you haven’t, I’d strongly encourage you to read that first before continuing this journey. We can make significant strides simply by identifying one product or service each month we already use, then begin using a black owned company to fill that need going forward. Now back to this. I’m single but it doesn’t mean that I don’t keep my mouth ready. I’ve been told that I keep Listerine in business. For years I’ve used their mouthwash. Listerine breath strips have been in my pocket since they hit the market. I even use their dental floss. I. Stay. Ready. That said, the idea of using a different mouthwash never crossed my mind. That changed when I came across a black owned company, Garner’s Garden, that produces a 100% all natural mouthwash; a company actively looking to expand and hire black people. Still, I’ve been a Listerine guy forever and change is difficult. After all, Valentine’s Day is approaching and my mouth needs to be ready, just in case! I decided to reach out to the owner.

I purchased my bottle of mouthwash and gave it a try. As the owner explained, this product is not simply designed to cover up mouthwashbad breath but to actually heal your mouth. That sounded good. I want my mouth to be ready, after all. It contains healing oxygen particles that attack a host of dental issues such as cavities, gingivitis and gum disease. Not only is it antibacterial but it is also antiviral, anti-fungal and it whitens teeth naturally. I found every bit of that to be true. I felt my mouth getting healthier when I started using it. It burned like hell the very first time I tried it; that’s because it was healing everything my Listerine did not. It no longer burns now, my mouth feels healthy. I’ve also noticed that I no longer have that “Enter the Dragon” morning breath! I’m sold.

The company also sells a “remineralizing tooth powder,” which they recommend using in tandem with the mouthwash. In all honesty, I was most skeptical of this part of the deal. After all, I’m accustomed to toothpaste. In my research, however, I discovered that every toothpaste on the market is made up of a tooth-powder-4ozbunch of poisons. The tooth powder is a natural product that literally pulls toxins from your mouth and naturally whitens teeth. I’m getting used to it and I like the results thus far. As a consumer, I appreciate the fact that the mouthwash and tooth powder are getting my mouth ready for Valentine’s Day (just in case), naturally. Most of all, I love that my purchases are going toward providing jobs in my community.

You can purchase the mouthwash here and get a 10% discount this month when you use the code “HopewellThought.” If you’d really like to make sure your mouth is ready for Valentine’s Day and save even more, buy the mouthwash and tooth powder together here. You’ll receive 15% off when you purchase the two products together, using the code “HopewellThought2.”

Valentine’s Day is no picnic for an unemployed man, nor is any other day. We have the power to begin creating jobs in our community now, simply by getting our mouths ready.

**Be sure to also purchase our featured products from each prior month**

January–True Laundry Detergent 

 

MLK Memorial

You will die one day for no one lives forever. When people gather to celebrate your life and mourn your passing, would it be okay if they mentioned your deeds as a teenager but not those of your mature self? Would you rest in peace knowing they opted not to tell people of your most urgent convictions? You would roll in your grave and yet this is precisely what we do every year on King Day. The nation’s annual bastardizing of King’s legacy is hindering the progress of black people seeking liberation. This most recent King celebration must be the last of its kind.

I cannot stomach another King holiday in which we make vague statements about equality and peace. Peace was the last thing King had on his mind when he died. His thoughts were of bringing pain. As he told an audience the night before his death, “Now we must…redistribute that pain.” The pain he was referring to was that of poor sanitation workers in Memphis who were striking. The redistribution of it was to be felt by corporations, which up to that point had been responsible for or at least apathetic to black suffering. In seeking to move from that suffering to true liberation, King told his audience, “We don’t have to argue with anybody.” Rather than argue and protest, King admonished his audience that night to practice the power of “economic withdrawal.” King was over marching and debating. His calculus was simple: we have money and we can simply withhold it to hurt our enemies, then use it to strengthen ourselves. No argument needed. Yet each King holiday fosters fresh arguments with those who don’t see a problem with our nation’s treatment of black people, empty marches and some hollow acknowledgment of America’s progress. This can’t actually be helping us.

The King holiday presents black America with a fresh opportunity to embrace apathy. It is an occasion in which we are reminded to be good, peaceful and love our enemies. We should reject that message and embrace a violent commitment to that which the mature King taught us. This is why HopewellThought chose to launch a yearlong buy black campaign this month. The time for arguing is over. We are celebrating King’s legacy by actually living up to it, not concealing it with empty pleasantries. If you have not already, read up on what we are doing and get involved. Reflecting on “peace” and praising America for all her “progress” has done nothing to change the fact that black unemployment has been double that of our white counterparts since we’ve kept stats. Giving America a pat on the back for spotting a black man a holiday has not created jobs in our neighborhoods or helped our entrepreneurs access the capital they so badly need. This cannot be the celebration Dr. King had in mind.

If we are to celebrate this day we must do so in a different way. No more empty words and feel-good service projects. Those things are befitting of the 26 year old Dr. King who was the front man for the Montgomery Bus Boycott but not the mature leader who came to Memphis years later to redistribute pain. King felt no need to argue with anyone–he saw an opportunity to take power. The Dr. King who spoke in Memphis the night before his death was fully grown in his thoughts and convictions. He’d seen the weaknesses of the movement up to that point. He’d learned from his earlier successes and failures. He was ready to lead black America down a path toward true progress and power. Then he was shot. Since that time his voice has been muted in history and we are annually seduced by a holiday in his honor; it has been perverted and lacks the revolutionary spirit of the man it claims to honor. Join the campaign and let’s truly honor the legacy of Dr. King because this is not helping us.

 

 

black man working

I refuse to see another jobless black person and do nothing about it. You are free to waste time, asking whether black people want to work or join me in creating opportunities for us to work. It will not come from new gun control legislation or a politician. We don’t need the White House or a new program. All we need is for us as black people to love ourselves enough to choose us. 2017 is a year of action and this is a twelve month blueprint. Change your mind and black unemployment ends this year.

Since records have been kept, black people have been unemployed at twice the rate of whites but this year we can change that. The problem is not hard to solve in theory but it requires black people to accept that no one is coming to save us. It requires a commitment to ourselves, unless you believe Trump has a better plan.

The Bureau of Labor Statistics tells us that in 2015 there were roughly 1.8 million unemployed blacks in America seeking work. A simple FactFinder search reveals that there are actually over 2 million Black-owned businesses in the country. This means that if every black-owned firm hired just one black person (black companies are more likely to hire black people), black unemployment would no longer exist. Black companies cannot hire unless they have a need for more workers. They will only need more workers if they have more customers. We must become those customers and this blueprint will show you how.

The 12 Month Blueprint

Buying black can seem overwhelming but this blueprint makes it easy; you don’t even have to change your shopping habits overnight. My system is to simply identify ONE product or service each month–one you already buy–and find a black-owned company to fill that need going forward. It’s that simple. This system works because it does not require you to buy things you don’t want or need for the sake of “buying black.” You are only identifying purchases which you already make on a recurring basis and that is what will make you a reliable customer to a black business going forward. Beginning this month, we will shift billions into our community and create jobs for every person who desires to work, one product at a time. Let me help you get started.

The easiest way to begin shifting our buying habits is through household products such as toilet paper, laundry detergent, paper towels and the like–items we frequently buy. Beginning with this post, I will write an article each month featuring one household product from a black-owned business. The featured posts will include product information and new discount codes! All you need to do is read the new post each month to view the product and any new discount codes then click, buy and share. It’s really that easy (subscribing to this blog will help you follow along). As we take this journey together in 2017, the hope is that each month we will not only try the newly featured product of the month but also continue buying previously featured products going forward. We will create jobs one product at a time.

What if you try but don’t like the featured product of the month? There are still 30 days in a month for you to find another product or service–one you purchase on a recurring basis–from a black business and buy it. If you find yourself in that situation, try WeBuyBlack.com, Tuloko.com, Spendefy.com, BlackBizScope.com or MillionsTwoOne.com to find other products and services. The goal is to make sure each month you identify one product or service you already buy and begin buying it from a black-owned company. As we continue purchasing together, we will help black businesses grow and hire. We will also keep our dollars away from companies that don’t care about us as black people. The choice is ours. Below is this month’s featured product.

True Laundry Detergent

True Detergent is one of the most effective laundry detergents available on the market. True Detergent is 4x concentrated and allows consumers to use less soap. While the leading brands cost consumers an average of .25 cents per load, True comes in at .17 cents! It is void of any caustic ingredients and animal essences, thus making it a truly safe detergent for all types of machines and fabrics and also safe for the whole family. Powerful and economical, its concentrated nature allows users to use less soap for more cleaning power leading to tremendous savings and results. Click here to buy and use the code “HopewellThought” to get FREE SHIPPING, when you buy at least two bottles (of any size) by February 12th.

Looking for a business opportunity? True Products is looking for distributors across the country. This brand is growing fast and now is the perfect time to position yourself to take advantage of that growth. If you would like to actually get paid for supporting a black business, check out the True Products affiliate program.

walmart

Rejecting blatant racism does not make you an “ally” to black people seeking power to determine their own fate in America. The true test of an ally is whether they believe our quest for self-determination is legitimate and truly support it. WalMart does not pass the test. A recent article on Breitbart complained that WalMart no longer sold items displaying the Confederate Flag, yet featured shirts with messaging supportive of the Black Lives Matter movement on the company’s website. WalMart caved and in doing so, legitimized a twisted logic that views the struggle for black self determination and freedom as equally offensive as the southern rebels’ treasonous devotion to slavery. This system of thought delegitimizes the pursuit of black power and WalMart catered to it. In the era of Walter Scott and Michael Brown, black people must carefully consider whether we can allow these small seeds of hostility to harvest into blood.

j-_cole

J. Cole was renting a house a in a wealthy (white) neighborhood in the ‘burbs. A SWAT team soon found its way there and kicked the door in. Having seen a parade of black artists and producers come through, Cole reasoned the neighbors thought he was selling dope. This is the sort of racism black people face daily but I only have a small degree of sympathy for Cole. He is like so many black people in America, that hate battling this type of racism but continue to confront it daily because of their need to always be near white people. Cole did not have to subject himself to constant harassment and the intrusion of a SWAT team. He could have easily bought–as opposed to rented–a much larger home in a black neighborhood for less or invested in several properties and had rent paid to him. If we as black people could ever free ourselves from the belief that we need to be around white folks all the time, we’d save ourselves a lot of headache and have a lot more money.

brandon-marshall

Denver’s Brandon Marshall kicked off the NFL season Thursday by kneeling before the Anthem in protest. Marshall said that he “prayed long and hard about it” and he “felt it was the right thing to do.” His prayers did not stop him from losing an endorsement deal with Air Academy Federal Credit Union (AAFCU). Marshall knelt to protest injustice and police brutality in particular but AAFCU made it clear they didn’t give a damn about that. This is what happens when you protest but don’t own anything–your fate is always in the hands of someone else. We can stay angry about it or actually correct the issue at the root.

student-accounts

After the shootings of Philando Castille and Alton Sterling many black folks decided they’d had enough. Overnight, black banks received a surge of new deposits. In a five day period in July, Citizen’s Trust Bank in Atlanta opened 8,000 new accounts! Industrial Bank in Washington opened over 1,500 new accounts with deposit balances of approximately $2.7 million in the last month, according to their Facebook page. So what now? Moving our money is necessary and a radical act of protest for sure but movements change the world, not momentary protests.